The brief was to design a brand identity for a company called Green Dry cleaners on an online platform for the client to choose from. Their USP being their use of eco friendly detergents and products, they wanted them to be emphasized with the use of earthly colors. 

The idea of eco friendly gave rise to the idea of using the recycle symbol which was created to look like a hanger.

The design was however not selected, but was a learning experience.